Page 6 - The Compass - Volume 14 Issue 5
P. 6

LEARNING FROM THE BEST

        Are there certain jobs you’re dispatched to?            That way, we can save them an emergency call.  When
        Doug: I would say we go to just about every kind of     you say, “Do you have any other concerns?” they’ll start
        plumbing service call.  Most of the time water heaters, but   remembering things.  They’ll say, “You know, this drain has
        we do just about everything.                            been a pain for two years now.”
                                                                Doug: For me, the biggest thing is to right off the bat take
        When dispatched on a call, how do you prepare?          control of the situation.  Ask them the age of the home.
        Do you look at prior notes on the home?                 Have you had issues like this before in the past?  Have they
        Doug: Absolutely, that’s where you start.               had the water pressure checked on their home?  Have you
                                                                ever changed filters on your home?  It gets them thinking.
        Is there anything you do to prepare yourself
        mentally beforehand—to leave the previous               How do you build company and personal
        call behind whether it was good or bad?                 credibility with your customers?
        Scott: I think our manager David Langdale has embedded a   Doug: Most of our customers have been with us for a
        number of things into us.  One is if you didn’t sell the last job,   very long time.  In the notes, it will say if it’s a brand-new
        don’t worry about it. There’s plenty more to look at.  You’re   customer.  Then, you inform them if they don’t already
        not going to sell every job.  Some people want another bid,   know that we’ve been around since ’32, we’re family-owned,
        and there’s no way of convincing them otherwise.  One   and so-on and so-forth.
        thing we do not do around here is push.  You never push the   Do you ever talk about yourselves?
        customer.  You communicate with them the best you can,   Doug: Absolutely, if I feel they’re uneasy when I’m talking
        and if they say no, you move on about your day.         to them.  I’ll share with them how long I’ve plumbed, where
        Once you’re with the customer, how do you               I’ve been.  I might even go as far as tell them where I was
        gain his/her trust?                                     born and raised.  You have to soften them up a little bit.
        Scott: That’s the key right there.  If they don’t like you,   Everybody is different and sometimes people don’t relax.
        they’re not going to buy anything from you.  The first   It’s the only way I can put it.
        thing you want to do is try and settle them down.  Try and   What do you do with people who are
        find a common ground so you can get them to talk about   uptight and nervous?
        something they’re into.                                 Doug: You have to relax.  Take it easy.  Let them know
        Doug: So, if it’s a nice day, and they have a nice yard, you   you’re there to take care of their problem.  We’re here to
        want to compliment them on it.  Get their mind off plumbing   help first and foremost.  I’m laid back with how I approach
        for a minute.  If they have a classic car, I compliment it and   every situation.  First, help them understand why they’re
        try and get them to talk about it.   It really helps.   having their issue.  That way, they can understand.  When
                                                                you educate them, they’ll feel empowered.  You want them
                                                                to be educated before they make a big decision.
                                                                How important is not only your tone but
                                                                your body language?
                                                                Scott: We’re very cognoscente of our body language. People
                                                                read other people.  They can see if you’re uneasy.  I don’t know
                                                                if that’s a gift, knowing how to present yourself, but I suppose
                                                                it comes with our training and doing this as long as we have.
                                                                Do you offer a safety inspection?
                                                                Scott: Absolutely.  We call it a PPP or a Peak Performance
                 SCOTT RECEIVING THE CROWN CHAMPION AWARD
                       AT THE 2019 SAN ANTONIO EXPO.            Plumbing inspection, and it’s an annual thing we do with
        How do you ask the customer if they have any            our club members.  That’s when we flush the water heater
                                                                and run through all the plumbing. We’ll look at hose bibs
        other issues—beyond the reason for the call?            and check water pressure.  It’s a $99 a year renewal.
        Scott:  I  ask  them,  “Do  you  have  any  other  plumbing
        concerns in your home outside of the drippy faucet?”  That  So, it’s only with your club members that
        will send you to different areas of the home most of the  you’ll do that?
        time, which is what you want to do.  You want to look at  Doug: I’ll try to do it with every customer.  It depends on
        everything.  Our goal is to take care of all their needs and  who you’re working with.  Around here, it’s close to San
        educate them of issues they may not have known they had.   Francisco.  People are usually coming home to meet the


        6   THE COMPASS  | Issue 5  | 2019
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